Revenge of Reva is now

The electric car is the promise of major manufacturers in 2012 but some 15 years believes in this technology and has already put hundreds of thousands of road vehicles with electric traction without being too noticeable. And 'the Reva Electric Car Company, a little-known Indian in Italy, but which in fact is the first manufacturer in the world of electric cars with something like 30 thousand units per year. Numbers make pale giants like Tata Motors, General Motors and Toyota. However, even if the Riva boasts the fleet to electric power largest in the world, alone can not withstand the challenges of the market and is looking for partners moving in three directions: to build models more attractive with the brand Riva alliances with other producers to lower the costs of assembling and "sell" their responsibility to giants like General Motors.

The game is indeed worth far more than you might think. At stake are the thousands of dollars put into the pot from the White House and the other millions of euros the European Union. Just today, for example, Brussels has promised 23 in a pilot project for the development of electricity and is doing the same thing as "the Obama administration with taxpayers' money", as stated in an article published yesterday in the New York Times. And if it is true that, as predicted Carlos Ghosn, CEO of Renault-Nissan, 10% of cars sold worldwide in 2020 will be electric, it should be good accounts. Here then is that a giant like General Motors has teamed up with the Reva Electric Car Company to arrive as quickly as possible to the conversion of the Chevrolet Spark by diesel power.

"Reva's technology and expertise are unmatched in the world," said Karl Slym, president of GM India. The company founded by Mr. Maini has indeed behind him many years of experience. Maini, who already 10 years cotruiva own cars and remote control aircraft, after graduating in mechanical engineering from the University of Michigan, founded the Reva, to accompany the family that built the company to have auto parts, golf carts and forklifts. From here the climb and now the chance to compete with the big carmakers.

The plan for the big jump is already ready. At the last Frankfurt Motor Show presented the Reva NXG NXR and the two plug-in model which will be marketed by 2010 in 24 countries around the world and through a whole new way. Since that date it will be active also the website for booking of vehicles, not to mention Revive telematics technology which, like an invisible reserve, promises to require a motorist emergency electrical charge through a phone call or a text message .

All proposals are expected to be much appreciated by the market. This is why the company is already moving to keep up in orders and is negotiating with the Bannon Automotive, in upstate New York to outsource part of production, and already has a factory owned by the production capacity of 30 thousand units year. The objective of Reva is in fact the opposite of that of Tesla, the young American company incurred in Silicon Valley. Mr. Main is convinced that for success we must bring to the market small cars and small cost. Nothing supercar as the Model S from EUR 45 thousand words, but as the supermini NXR from 15 thousand euro